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Nestle drives trial with an assist from the NHL | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in August
By Christopher Lombardo

Nestlé Canada is leaning on its new NHL partnership to drive awareness and trial for its relaunch of Kit Kat Chunky, an SKU that dates back to 1999 and the brand has just made 20% larger.

http://strategyonline.ca/2020/08/19/nestle-drives-trial-with-an-assist-from-the-nhl/
 

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